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全国2009年1月自考00888《电子商务英语》试卷
全国2009年1月高等教育自学考试
电子商务英语试题
课程代码：00888
请将答案填在答题纸相应的位置上
一、词汇和语法（本大题共20小题，每小题1分，共20分）
根据句子的意思选择一个正确的答案，错选、多选或未选均无分。
1. Roscae said that he had never had to contend with any girl as fat as _________.
A. her B. hers
C. she D. herself
2. Many scientists believe that oil was formed in the earth _________ years ago.
A. million B. millions
C. million of D. millions of
3. The officer _________ his orders to the men by radio.
A. reported B. transmitted
C. communicated D. exchanged
4. He’s never again written _________ as his first one.
A. a such good book B. a so good book
C. so good a book D. such good a book
5. It wasn’t long _________ he found a job.
A. until B. before
C. since D. after
6. There are _________ benefits in the new system.
A. concise B. tangible
C. precise D. metal
7. Was it during the Second World War _________ he died?
A. that B. while
C. in which D. then
8. I _________ to come over to see you, but someone called and I couldn’t get away.
A. intended B. would intend
C. had intended D. has intended
9. He _________ to be a liar but a fool.
A. thinks B. thinking
C. thought D. was thought
10. He said he wouldn’t mind _________ at home.
A. leaving alone B. being left alone
C. to be left lonely D. to leave alone
11. He has an unusual _________ of life.
A. conception B. look
C. philosophy D. science
12. Professor Tate _________ about him.
A. heard the students to talk B. heard the talk by the students
C. heard the students talking D. heard the students talk
13. Before we commence again, let me give you a word or two of advice, _________?
A. will you B. shall I
C. don’t I D. won’t you
14. He would have given more help, but he _________ so busy.
A. is B. would be
C. has been D. had been
15. The hot water _________ my pullover.
A. shrank B. withdrew
C. wither D. retreated
16. Will you mind _________ him how _________ the next step?
A. my telling; to take B. my showing; to taking
C. me to tell; take D. me to tell; to taking
17. _________ we think of Rose, we have to admit that he’s a highly competent man.
A. Which B. Whichever
C. What D. Whatever
18. _________ all behavior is learned behavior is a basic assumption by solid scientists.
A. Nearly B. That nearly
C. It is nearly D. When nearly
19. A teacher shouldn’t have _________.
A. choices B. selections
C. favorites D. options
20. Once upon a time, _________ known by the name of James.
A. a man there lived B. lived there a man
C. a man lived there D. there lived a man
二、完形填空(本大题共10小题，每小题1分，共10分)
从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。
Steve wanted to ask Jenny to his school’s Spring Dance, but he imagined that she had plenty of dates and wouldn’t be interested 21 going with him anyway. When his friends 22 about his plans for the dance, Steve pretended to be 23 , but they urged him to consider going to the dance. Steve 24 decided that he would make the effort to ask Jenny, but felt sure that he would be turned 25 .
26 the following afternoon, as Steve was delivering papers, he could see Jenny 27 on the front steps. She seemed to be waiting for someone. Steve grew more 28 as he approached her, pretending to be busy with his newspaper. By the time he managed to say hello, his courage had failed, and he had given up the idea of asking her to the dance.
29 his surprise, Jenny suddenly struck up a conversation, and a few minutes later she asked him to the Spring Dance being held in her school. The turn of events was so startling to Steve 30 , for a few moments, he could only stare in total amazement.
21. A. in B. of C. for D. at
22. A. enquirer B. inquired C. consulted D. concerned
23. A. indifferent B. different C. interested D. agitated
24. A. firstly B. primarily C. finally D. lastly
25. A. away B. off C. over D. down
26. A. In B. On C. At D. By
27. A. sitting B. sit C. to sit D. to be sitting
28. A. anxious B. nervous C. eager D. passionate
29. A. For B. At C. To D. By
30. A. and B. that C. when D. where
三、阅读理解（本大题共10小题，每小题2分，共20分）
阅读下面的短文，从A、B、C、D四个选项中选出一个最佳答案填空或答题，错选、多选或未选均无分。
Passage 1
Most people agree that taxes must be paid. Government couldn’t run without money. But people argue about how taxes should be collected.
Now the government works with a “progressive tax”. Not everyone pays the same percentage of his salary in taxes. Poor people are in a low tax bracket. They pay the smallest percentage of income in taxes. Middle-income workers pay a larger percentage than the poor. And the rich fall into the high tax brackets. Few rich people like the progressive tax.
The government took a poll. Among other people, the government talked to Ray Mathers and Eve Winick. “Let’s change to a flat rate tax,” Says Ray Mathers. “Everyone should be taxed the same percentage. It’s fair. And it’s easy to figure out.” Mathers is president of Trig Computer Company. He makes over $80,000 a year. “I don’ t want a flat rate income tax,” says Eve Winick. Winick is a grammar school teacher. Her school is in a poor neighborhood. She makes $14,000 a year. “I don’t care if it’s easier to figure out. What I want to know is, would I pay less tax?” Winick worries about her students’ parents. “Some of them can hardly support themselves. Why should they pay heavier taxes? They’re the people who need government services.”
Mathers thinks a flat rate would help in the long run. “The country could lower taxes after a while. See, if I paid fewer taxes, I’d save money. I’d put that money into my business and hire more people. Those people could pay taxes. Everybody would be better off.”
31. Which of the following statements best expresses the main idea of the passage?
A. The flat rate taxes everyone the same percentage.
B. The progressive tax covers a percentage of people’s wages.
C. Ray Mathers and Eve Winick answered a government poll.
D. There is an argument over two different types of taxation.
32. You can infer that an unstated reason Mathers likes the flat rate tax is that _________.
A. it is easy to figure out B. he probably pays heavy taxes
C. it is fair D. he is poor
33. The people who are presently supposed to pay the highest percentage of their income in taxes are the _________.
A. rich B. middle class
C. poor D. businessmen
34. Winick does not want a flat rate tax, because _________.
A. she is rich
B. the flat rate tax is hard to figure out
C. she might have to pay more taxes
D. the flat rate fax is unfair to the rich
35. The phrase “better off” (in the last sentence of the passage) means _________.
A. in a worse condition B. wealthy
C. doing more than expected D. in a better condition
Passage 2
NEW YORK — E-commerce has revolutionized the business world and won’t disappear despite investors pulling the plug on many dot-coms, says Marcia H. Flicker, Ph. D., a Ford- ham University marketing professor.
“Venture capitalists are disgusted ［with the lack of returns］,” she says. “The uncertainty went too far to the investment side in 1998 and 1999, and now it’s gone too far the other way. Investors are so conservative that they are reluctant to invest even in sustainable businesses.”
Flicker says pure Internet-based companies will have limited success. However, “click and mortar” sites — those that are affiliated with a store and have catalogs in addition to a web address— will thrive. This strategy, employed by companies such as Pottery Barn and Eddie Bauer, is working well, she says.
Flicker predicts that web services will start charging fees now that revenues from banner ads are waning. The fee structures will allow some users to pay a higher price to avoid unsolicited advertising. Flicker presented these and other ideas at the Association to Advance Collegiate Schools of Business (AACSB) International 2001 E-Commerce Conference last month.
Fordham’s Graduate School of Business Administration was established in 1969. Its part-time MBA program is ranked 12th by U.S. News & World Report. The College of Business Administration, founded in 1920, is ranked among the “best buys” in undergraduate education by U. S. News & World Report.
Founded in 1841, Fordham is New York City’s Jesuit University. It has residential campuses in the north Bronx and Manhattan, a graduate center in Tarrytown and the Louis Calder Center Biological Field Station in Armonk, N.Y.
36. The reporter sent the report from _________.
A. Fordham B. New York
C. Tarrytown D. Armonk
37. From the second paragraph, we get to know that _________.
A. venture capitalists invested a great deal in e-business in 1998 and 1999
B. e-businesses are likely to disappear
C. investors got little return from their investment in e-business in 1998 and 1999
D. more and more capitalists began to invest in e-business now
38. Which of the following is the most likely to be successful in e-business according to Flicker?
A. A well-designed web site.
B. A company with a large investment.
C. A purely Internet-based company.
D. A company having a store, catalogue and a website.
39. When was this report written?
A. In 1998. B. In 1999.
C. In 2000. D. In 2001.
40. Which is not true about Fordham University?
A. It was founded in 1841.
B. It has the College of Business Administration.
C. Its undergraduate education is better than graduate education.
D. It has the Louis Calder Center Biological Field Station in Armonk, N.Y.
四、单词汉译英（本大题共15小题，每小题1分，共15分）
根据给出的汉语词义和规定的词类写出相应的英语单词。该词的第一个字母已经给出。
41. 改变...的外观或特性 v. t_________
42. 估计 n.& v. e_________
43. 争论，辩论 v. d_________
44. 清醒的，察觉的 adj. c_________
45. 索引 v. & n. i_________
46. 卖方，卖主 n. v_________
47. 下调；下滑 n. d_________
48. 产生；屈服，让步 v. y_________
49. 偶然的；随便的 adj. c_________
50. 宣传，提高，升职 v. p_________
51. 成就 n. a_________
52. 作为...的动机；激励 v. m_________
53. 除去，淘汰 v. e_________
54. 塞满；塞紧 v. s_________
55. 报答；报酬；奖赏 n.& v. r_________
五、单词英译汉 （本大题共15小题，每小题1分，共15分）
给出下列单词或术语的汉语意义。
56. B2B _________
57. market niche _________
58. broadband _________
59. on-line payment _________
60. net loss _________
61. node _________
62. in-house program _________
63. credit card _________
64. vertical market _________
65. negotiation _________
66. particular file format _________
67. web page _________
68. spending analysis _________
69. desktop _________
70. key issues _________
六、英译汉 （本大题共5小题，每小题2分，共10分）
阅读下面的短文，然后把划线的句子翻译成汉语。
(71) Even as exchanges emerge to enable rich interaction among companies, businesses are looking to the Internet to enable the adoption of truly dynamic pricing. One solution is emerging in the form of bots, software that serves as an agent acting on behalf of a specific user or application. Advancing bot technology enables dynamic, automated, real-time interaction between buyers and sellers, allowing sellers to capture the true value of their goods in the market. (72) The implications for businesses are vital, since this emerging technology may change how companies sell their goods. Ramifications companies need to take steps to address include:
●Disintermediation of individual auction environments through bots that allow buyers to automatically poll multiple auction services and fixed-price channels to garner advantageous terms;
●(73) Development of exchanges that aggregate the information harvested by bots in order to reduce transaction costs and eliminate concerns of fraud; and
●(74) The emergence of the bot-aggregator exchange as a primary sales channel, which employs rules to enable transactions.
●(75) The bot future is not yet certain. For example, providers must find ways to reduce per-transaction costs before widespread adoption can occur. But the powerful connectivity of the Internet is rapidly evolving the buyer/seller relationship. With bot technology advancing quickly, companies should prepare for a future priced for demand.
七、汉译英 （本大题共5小题，每小题2分，共10分）
用括号内给出的词，把下列汉语句子翻译成英语。
76. 她在法国居住后很快学会了法语。(pick up)
77. 他的懒惰导致他的失败。（result in）
78. 科学家声称发现了一颗新行星。（claim）
79. 评价一个人要充分考虑他的成绩。（take account of）
80. 它已成为各种贸易和商务的最强有力的手段。（medium）
本试题下载：
电子商务英语试题
课程代码：00888
请将答案填在答题纸相应的位置上
一、词汇和语法（本大题共20小题，每小题1分，共20分）
根据句子的意思选择一个正确的答案，错选、多选或未选均无分。
1. Roscae said that he had never had to contend with any girl as fat as _________.
A. her B. hers
C. she D. herself
2. Many scientists believe that oil was formed in the earth _________ years ago.
A. million B. millions
C. million of D. millions of
3. The officer _________ his orders to the men by radio.
A. reported B. transmitted
C. communicated D. exchanged
4. He’s never again written _________ as his first one.
A. a such good book B. a so good book
C. so good a book D. such good a book
5. It wasn’t long _________ he found a job.
A. until B. before
C. since D. after
6. There are _________ benefits in the new system.
A. concise B. tangible
C. precise D. metal
7. Was it during the Second World War _________ he died?
A. that B. while
C. in which D. then
8. I _________ to come over to see you, but someone called and I couldn’t get away.
A. intended B. would intend
C. had intended D. has intended
9. He _________ to be a liar but a fool.
A. thinks B. thinking
C. thought D. was thought
10. He said he wouldn’t mind _________ at home.
A. leaving alone B. being left alone
C. to be left lonely D. to leave alone
11. He has an unusual _________ of life.
A. conception B. look
C. philosophy D. science
12. Professor Tate _________ about him.
A. heard the students to talk B. heard the talk by the students
C. heard the students talking D. heard the students talk
13. Before we commence again, let me give you a word or two of advice, _________?
A. will you B. shall I
C. don’t I D. won’t you
14. He would have given more help, but he _________ so busy.
A. is B. would be
C. has been D. had been
15. The hot water _________ my pullover.
A. shrank B. withdrew
C. wither D. retreated
16. Will you mind _________ him how _________ the next step?
A. my telling; to take B. my showing; to taking
C. me to tell; take D. me to tell; to taking
17. _________ we think of Rose, we have to admit that he’s a highly competent man.
A. Which B. Whichever
C. What D. Whatever
18. _________ all behavior is learned behavior is a basic assumption by solid scientists.
A. Nearly B. That nearly
C. It is nearly D. When nearly
19. A teacher shouldn’t have _________.
A. choices B. selections
C. favorites D. options
20. Once upon a time, _________ known by the name of James.
A. a man there lived B. lived there a man
C. a man lived there D. there lived a man
二、完形填空(本大题共10小题，每小题1分，共10分)
从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。
Steve wanted to ask Jenny to his school’s Spring Dance, but he imagined that she had plenty of dates and wouldn’t be interested 21 going with him anyway. When his friends 22 about his plans for the dance, Steve pretended to be 23 , but they urged him to consider going to the dance. Steve 24 decided that he would make the effort to ask Jenny, but felt sure that he would be turned 25 .
26 the following afternoon, as Steve was delivering papers, he could see Jenny 27 on the front steps. She seemed to be waiting for someone. Steve grew more 28 as he approached her, pretending to be busy with his newspaper. By the time he managed to say hello, his courage had failed, and he had given up the idea of asking her to the dance.
29 his surprise, Jenny suddenly struck up a conversation, and a few minutes later she asked him to the Spring Dance being held in her school. The turn of events was so startling to Steve 30 , for a few moments, he could only stare in total amazement.
21. A. in B. of C. for D. at
22. A. enquirer B. inquired C. consulted D. concerned
23. A. indifferent B. different C. interested D. agitated
24. A. firstly B. primarily C. finally D. lastly
25. A. away B. off C. over D. down
26. A. In B. On C. At D. By
27. A. sitting B. sit C. to sit D. to be sitting
28. A. anxious B. nervous C. eager D. passionate
29. A. For B. At C. To D. By
30. A. and B. that C. when D. where
三、阅读理解（本大题共10小题，每小题2分，共20分）
阅读下面的短文，从A、B、C、D四个选项中选出一个最佳答案填空或答题，错选、多选或未选均无分。
Passage 1
Most people agree that taxes must be paid. Government couldn’t run without money. But people argue about how taxes should be collected.
Now the government works with a “progressive tax”. Not everyone pays the same percentage of his salary in taxes. Poor people are in a low tax bracket. They pay the smallest percentage of income in taxes. Middle-income workers pay a larger percentage than the poor. And the rich fall into the high tax brackets. Few rich people like the progressive tax.
The government took a poll. Among other people, the government talked to Ray Mathers and Eve Winick. “Let’s change to a flat rate tax,” Says Ray Mathers. “Everyone should be taxed the same percentage. It’s fair. And it’s easy to figure out.” Mathers is president of Trig Computer Company. He makes over $80,000 a year. “I don’ t want a flat rate income tax,” says Eve Winick. Winick is a grammar school teacher. Her school is in a poor neighborhood. She makes $14,000 a year. “I don’t care if it’s easier to figure out. What I want to know is, would I pay less tax?” Winick worries about her students’ parents. “Some of them can hardly support themselves. Why should they pay heavier taxes? They’re the people who need government services.”
Mathers thinks a flat rate would help in the long run. “The country could lower taxes after a while. See, if I paid fewer taxes, I’d save money. I’d put that money into my business and hire more people. Those people could pay taxes. Everybody would be better off.”
31. Which of the following statements best expresses the main idea of the passage?
A. The flat rate taxes everyone the same percentage.
B. The progressive tax covers a percentage of people’s wages.
C. Ray Mathers and Eve Winick answered a government poll.
D. There is an argument over two different types of taxation.
32. You can infer that an unstated reason Mathers likes the flat rate tax is that _________.
A. it is easy to figure out B. he probably pays heavy taxes
C. it is fair D. he is poor
33. The people who are presently supposed to pay the highest percentage of their income in taxes are the _________.
A. rich B. middle class
C. poor D. businessmen
34. Winick does not want a flat rate tax, because _________.
A. she is rich
B. the flat rate tax is hard to figure out
C. she might have to pay more taxes
D. the flat rate fax is unfair to the rich
35. The phrase “better off” (in the last sentence of the passage) means _________.
A. in a worse condition B. wealthy
C. doing more than expected D. in a better condition
Passage 2
NEW YORK — E-commerce has revolutionized the business world and won’t disappear despite investors pulling the plug on many dot-coms, says Marcia H. Flicker, Ph. D., a Ford- ham University marketing professor.
“Venture capitalists are disgusted ［with the lack of returns］,” she says. “The uncertainty went too far to the investment side in 1998 and 1999, and now it’s gone too far the other way. Investors are so conservative that they are reluctant to invest even in sustainable businesses.”
Flicker says pure Internet-based companies will have limited success. However, “click and mortar” sites — those that are affiliated with a store and have catalogs in addition to a web address— will thrive. This strategy, employed by companies such as Pottery Barn and Eddie Bauer, is working well, she says.
Flicker predicts that web services will start charging fees now that revenues from banner ads are waning. The fee structures will allow some users to pay a higher price to avoid unsolicited advertising. Flicker presented these and other ideas at the Association to Advance Collegiate Schools of Business (AACSB) International 2001 E-Commerce Conference last month.
Fordham’s Graduate School of Business Administration was established in 1969. Its part-time MBA program is ranked 12th by U.S. News & World Report. The College of Business Administration, founded in 1920, is ranked among the “best buys” in undergraduate education by U. S. News & World Report.
Founded in 1841, Fordham is New York City’s Jesuit University. It has residential campuses in the north Bronx and Manhattan, a graduate center in Tarrytown and the Louis Calder Center Biological Field Station in Armonk, N.Y.
36. The reporter sent the report from _________.
A. Fordham B. New York
C. Tarrytown D. Armonk
37. From the second paragraph, we get to know that _________.
A. venture capitalists invested a great deal in e-business in 1998 and 1999
B. e-businesses are likely to disappear
C. investors got little return from their investment in e-business in 1998 and 1999
D. more and more capitalists began to invest in e-business now
38. Which of the following is the most likely to be successful in e-business according to Flicker?
A. A well-designed web site.
B. A company with a large investment.
C. A purely Internet-based company.
D. A company having a store, catalogue and a website.
39. When was this report written?
A. In 1998. B. In 1999.
C. In 2000. D. In 2001.
40. Which is not true about Fordham University?
A. It was founded in 1841.
B. It has the College of Business Administration.
C. Its undergraduate education is better than graduate education.
D. It has the Louis Calder Center Biological Field Station in Armonk, N.Y.
四、单词汉译英（本大题共15小题，每小题1分，共15分）
根据给出的汉语词义和规定的词类写出相应的英语单词。该词的第一个字母已经给出。
41. 改变...的外观或特性 v. t_________
42. 估计 n.& v. e_________
43. 争论，辩论 v. d_________
44. 清醒的，察觉的 adj. c_________
45. 索引 v. & n. i_________
46. 卖方，卖主 n. v_________
47. 下调；下滑 n. d_________
48. 产生；屈服，让步 v. y_________
49. 偶然的；随便的 adj. c_________
50. 宣传，提高，升职 v. p_________
51. 成就 n. a_________
52. 作为...的动机；激励 v. m_________
53. 除去，淘汰 v. e_________
54. 塞满；塞紧 v. s_________
55. 报答；报酬；奖赏 n.& v. r_________
五、单词英译汉 （本大题共15小题，每小题1分，共15分）
给出下列单词或术语的汉语意义。
56. B2B _________
57. market niche _________
58. broadband _________
59. on-line payment _________
60. net loss _________
61. node _________
62. in-house program _________
63. credit card _________
64. vertical market _________
65. negotiation _________
66. particular file format _________
67. web page _________
68. spending analysis _________
69. desktop _________
70. key issues _________
六、英译汉 （本大题共5小题，每小题2分，共10分）
阅读下面的短文，然后把划线的句子翻译成汉语。
(71) Even as exchanges emerge to enable rich interaction among companies, businesses are looking to the Internet to enable the adoption of truly dynamic pricing. One solution is emerging in the form of bots, software that serves as an agent acting on behalf of a specific user or application. Advancing bot technology enables dynamic, automated, real-time interaction between buyers and sellers, allowing sellers to capture the true value of their goods in the market. (72) The implications for businesses are vital, since this emerging technology may change how companies sell their goods. Ramifications companies need to take steps to address include:
●Disintermediation of individual auction environments through bots that allow buyers to automatically poll multiple auction services and fixed-price channels to garner advantageous terms;
●(73) Development of exchanges that aggregate the information harvested by bots in order to reduce transaction costs and eliminate concerns of fraud; and
●(74) The emergence of the bot-aggregator exchange as a primary sales channel, which employs rules to enable transactions.
●(75) The bot future is not yet certain. For example, providers must find ways to reduce per-transaction costs before widespread adoption can occur. But the powerful connectivity of the Internet is rapidly evolving the buyer/seller relationship. With bot technology advancing quickly, companies should prepare for a future priced for demand.
七、汉译英 （本大题共5小题，每小题2分，共10分）
用括号内给出的词，把下列汉语句子翻译成英语。
76. 她在法国居住后很快学会了法语。(pick up)
77. 他的懒惰导致他的失败。（result in）
78. 科学家声称发现了一颗新行星。（claim）
79. 评价一个人要充分考虑他的成绩。（take account of）
80. 它已成为各种贸易和商务的最强有力的手段。（medium）
本试题下载：
 |
全国2009年1月自考00888《电子商务英语》试卷.doc |